Tag Archives: Apples

Virginia Market Maker, Part II: Featured Virginia Agribusiness on Virginia Market Maker!

Dr. Kim Morgan, Assistant Professor and Kohl Junior Faculty Fellow

Market Maker, a web-based portal that serves as a virtual marketplace for producers, distributors, and sellers, and buyers of agricultural products, seeks to provide farm-to-fork access to participants in the food supply chain.va-MarketMakerLogo-rgb Continue reading

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Market Outlook of Virginia Apple Production

Gustavo Ferreira, Assistant Professor, Agricultural and Applied Economics, Virginia Tech


Virginia apples are grown in over 100 commercial orchards and account for more than 16,000 acres of land. Furthermore, the estimated commercial apple yield per acre is 700 bushels. Even though the Virginia apple industry has experienced a long lasting decline, it still contributes an estimated $235 million annually to the state’s economy. Furthermore, there have been increases in production and tree plantings in recent years (Virginia Apple Growers Association 2014). This study analyzes important apple market information from the 2014 Market News , which is a publication of the U.S. Apple Association. While the focus of this of this article is Virginia, regional and global apple production trends are also analyzed. Continue reading

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New Publications from AAEC and Extension

Hard Cider? – Assessing the Economic Feasibility of Growing Specialized Apple Cultivars for Sale to Commercial Hard Cider Producers, authored by  Jarrad Farris, Research Assistant, Agricultural and Applied Economics, Greg Peck, Assistant Professor, Horticulture, Alson H. Smith Jr. AREC  and Gordon Groover, Extension Economist, Agricultural and Applied Economics, all of Virginia Tech. This publication describes a set of associated budget spreadsheets that utilize a systematic means to assess the feasibility of growing specialty apple cultivars for sale to commercial hard cider producers. This publication supports two spreadsheet decision aids for growers to individualize for their own situation. This publication and spreadsheets can be found at http://pubs.ext.vt.edu/AREC/AREC-46/AREC-46.html. Continue reading

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